Bridging The Sales And Marketing Divide Series
![bridging The divide Between sales and Marketing bridging The divide Between sales and Marketing](https://image.slidesharecdn.com/bridgingthedividebetweensalesandmarketing-151221212927/95/bridging-the-divide-between-sales-and-marketing-9-638.jpg?cb=1450733476)
Bridging The Divide Between Sales And Marketing Join brendan ziolo, president and founder of zinc marketing, and peter meyers, president and founder of portage sales, as they delve into the crucial convers. Watch now to discover practical strategies for fostering a unified sales and marketing approach that can transform your business. bridging the sales and marketing divide series join brendan ziolo , president and founder of zinc marketing, and peter meyers , president and founder of portage sales, as they delve into the crucial conversation about bridging the gap between marketing and sales.
![bridging the Sales and Marketing divide bridging the Sales and Marketing divide](https://inspire.moi-global.com/hubfs/episode-2-featured.png#keepProtocol)
Bridging The Sales And Marketing Divide Portage sales president and founder peter meyers and i decided to do a video series together to share some concrete solutions for bridging the sales and marketing divide. we started with a poll to identify the biggest alignment challenges for sales and marketing teams. The relationship between sales and marketing, much like any other relationship, can be challenging. that said, it's undeniable that the partnership be. • leveleleven, marketing, sales, sales & marketing alignment as marketers, we work hard to drive high quality leads into the sales pipeline so that account teams can take over and close deals. if the business were a baby, well, the baby’s gotta eat or it can’t grow — and we take pride in making sure there is a steady flow of nutrients coming in the door to support that goal. That said, it’s undeniable that the partnership between sales and marketing is critical. it’s one of the most important relationships for driving success within a company. a lack of alignment in the sales and marketing relationship can result in missed opportunities and decreased revenue.
![bridging The Great divide Aligning sales and Marketing bridging The Great divide Aligning sales and Marketing](https://image.slidesharecdn.com/2-150108145751-conversion-gate02/95/bridging-the-great-divide-aligning-sales-and-marketing-1-638.jpg?cb=1420730005)
Bridging The Great Divide Aligning Sales And Marketing • leveleleven, marketing, sales, sales & marketing alignment as marketers, we work hard to drive high quality leads into the sales pipeline so that account teams can take over and close deals. if the business were a baby, well, the baby’s gotta eat or it can’t grow — and we take pride in making sure there is a steady flow of nutrients coming in the door to support that goal. That said, it’s undeniable that the partnership between sales and marketing is critical. it’s one of the most important relationships for driving success within a company. a lack of alignment in the sales and marketing relationship can result in missed opportunities and decreased revenue. Feedback from sales is essential to help marketing fine tune pricing. while these guidelines should help in creating synergy between departments, there is no one size fits all bridge for the sales and marketing gap. each product launch plan has to be assessed individually. every marketing message is different, and so is every campaign. But sometimes, sales and marketing teams disagree on what that really means. at b2b leadscon’s connect to convert in new york, ruth stevens, president, emarketing strategy, moderated “when data met content,” a panel discussion looking at the relationship between sales and marketing, and how the two work together in successful b2b.
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