W. w. norton & company, may 25, 2010 psychology 280 pages. yale psychologist paul bloom presents a striking and thought provoking new understanding of pleasure, desire, and value. the thought of sex with a virgin is intensely arousing for many men. the average american spends more than four hours a day watching television. How pleasure works. we are attracted, whether we know it or not, to the hidden aspects of things and people. some teenagers enjoy cutting themselves.
Paul bloom is professor of psychology at university of toronto and the brooks and suzanne ragen professor emeritus of psychology at yale university. his research explores the psychology of morality, identity and pleasure. bloom is the recipient of multiple awards and honours, including most recently the million dollar klaus j. jacobs research. Vintage, 2011 psychology 280 pages. pleasure is one of the most fascinating aspects of being human. but what is it? exploring child development, philosophy, neuroscience and behavioural economics, paul bloom uncovers how universal habits explain what we like and why we like it. the average briton spends over a day a week watching television. Pleasure works in mysterious ways, as paul bloom reveals in this investigation of what we desire and why. drawing on a wealth of surprising studies, bloom investigates pleasures noble and seamy, lofty and mundane, to reveal that our enjoyment of a given thing is determined not by what we can see and touch but by our beliefs about that thing’s. In how pleasure works, the internationally acclaimed psychologist paul bloom explores one of the most fascinating and fundamental engines of human behaviour.
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