Pepsi Max Bus Shelter Augmented Reality Experience Viral Digital Ooh

Pepsi Max Bus Shelter Augmented Reality Experience Viral Digital Ooh We developed an augmented reality experience that transformed a bus shelter display into a window that augmented unbelievable scenarios into the real world. bespoke 2d and 3d assets were realistically composited into a live feed of the street ahead using depth mapping. unsuspecting commuters and passersby were surprised with a giant laser. Watch how pepsi shocked and delighted people with augmented reality stunt with their experiential campaign, back in 2014. the idea was to bring the unbelieva.

Pepsi Max Bus Shelter Augmented Reality Experience Viral Digital Ooh Enjoy your read! “pepsi max, impressed us last year with nascar star jeff gordon pranking an innocent car salesman. this time in london, the target were unsuspecting commuters who got a big. Pepsi max brings you the unbelievable.unbelievable feats and experiences created for you by pepsi maxpepsi max surprise commuters with an 'unbelievable' augm. Grand visual. pepsi max wanted to create great content that would bring the “unbelievable” nature of the drink to life. the idea was to bring unbelievable events to people all over britain starting with a london bus stop! cutting edge technology was combined with existing digital out of home hardware to create an augmented reality event. Pepsi took over a bus shelter in london and surprised commuters with an "unbelievable" augmented reality experience.pepsi installed augmented reality techno.

Ar Arway Grand visual. pepsi max wanted to create great content that would bring the “unbelievable” nature of the drink to life. the idea was to bring unbelievable events to people all over britain starting with a london bus stop! cutting edge technology was combined with existing digital out of home hardware to create an augmented reality event. Pepsi took over a bus shelter in london and surprised commuters with an "unbelievable" augmented reality experience.pepsi installed augmented reality techno. Digital ooh content creator grand visual says pepsi max wanted to create an interactive digital ooh campaign that would share their brand’s message of, “live for now.” grand visual developed an augmented reality experience that transformed a bus shelter display into a window that augmented unbelievable scenarios into the real world. Pepsi max launched the “unbelievable bus shelter” campaign, aimed at bringing a live, interactive experience to everyday street settings. this initiative, in collaboration with creative agency grand visual, was designed to promote pepsi max’s brand message, “live for now,” through an engaging augmented reality (ar) installation.